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Simera Group
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Design of new interactive platform for BBC iPlayer 

User Stories and Experience mapping  

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Design Strategy

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Design system framework

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New pattern library

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Design system principles and guidelines

BBC iPlayer required a new interactive platform for a series of complex interactive business processes used by external and internal user groups. I worked with the BBC iPlayer and Softwire development team to deliver a human-centred experience and develop a new pattern library and design system that simplified and expedited tasks while providing a satisfying on-brand user experience aligned to the BBC digital brand experience. 

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