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Mindtickle
Boldly expressive, ultra-personalised visual identity for B2B sales readiness platform

I was invited by CMK1 to collaborate on developing concepts for a new brand identity. I proposed a digitally manipulated photographic style and bold colour palette to create a striking visual language with open-ended opportunities for creative and personalised expression, anchored by a simple grid system.

Logo

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Visual identity 

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Design system and guidelines

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