Product and brand design for award-winning skincare formulation launched in NYC

Product design and launch for science-based botanical skincare based on therapeutic wildcrafted plants from the cape floral region of South Africa. 


Launched at the New York Indie Beauty Expo, the brand was an immediate hit with the discerning New York market and was nominated Best in Show in the serum category.


The brand was picked up by a range of high profile PR companies and beauty editors and given valuable publicity in luxury travel, beauty, fashion and lifestyle media.

  • Service eco-system mapping and blueprints

  • Brand and product architecture

  • Business unit eco-system design

  • Brand strategy

  • Launch and communications strategy

  • Brand identity and communications

  • Design strategy

  • Product design and development

  • Launch

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